The CoachAccountable Blog

Master CoachAccountable and become the best dang coach you can be. Also, news.

White-Label Branding

I used to call this “Custom Branding”, but I don’t think that really communicates to most folks.

“Custom branding?  No, I’ve already got my logo and color scheme sorted, thank you.”

White-labeling, by contrast is, a much more common phrase, and the standard understanding/expectation of what is meant by it is exactly what I wish to convey.

As of today CoachAccountable is available as full-fledged white-branded coaching software solution, meaning you set it up and your clients need never see the words “CoachAccountable” nor ever need directly visit the site.

Setup is a snap: pick your color scheme, choose a name, and upload a logo & favicon.

Pick a name, pick a color.  You're almost done.

Pick a color, pick a name. You’re almost done.

Go one step further and embed a login widget on your website.  Adding a little snippet of HTML into the right place enables your clients to log in from your home on the web, not CoachAccountable’s:

<iframe src=”” height=”180″ width=”320″ border=”0″ scrolling=”no” style=”border: none;” /></iframe>

A login interface, seamlessly embedded in the sidebar of a coaching website.

A login interface, seamlessly embedded in the sidebar of a coaching website.

(You may need help from your web guy or gal on this one, but it shouldn’t take more than 10 minutes to do.)

And you’re done.  Your clients are welcomed to YOUR system when they follow your invite to create an account…

The client sign up page: their first experience with your coaching software.

Your smiling face assures clients they’re in the right place.

…and your system is lookin’ sharp once they log in.  Note the title and spiffy icon up there in the browser tab:

Welcome to CouchReclinable

This is one comfy lookin’ system, yo.

And that’s all there is to it.  Very little work to setup, and for it you get a seriously professional representation of your own private brand, seen regularly by the people you coach.

White-labeling CoachAccountable is completely not necessary, the system looks really sharp as it is.  But if it makes a difference to the people or organizations that you serve, you can have your own private-label coaching software up in no time.

If you haven’t got one already, you can try this out with your own free account, get started in under a minute.


  1. Love it!
    The white label option looks so professional and seamless – it’s all about a professional user on-boarding experience in my opinion. I ave lost cleitns in the pat with clunky sign up processes. no more!!

    July 15, 2016 @ 7:19 am

  2. Julie Bartkus


    With the white label – can you customize your welcome email after a client signs up or does that still come from coach accountable?



    January 22, 2017 @ 12:39 am

  3. John

    Hi Julie, yes! The content of the email messaging that goes out to your clients, including the welcome email, is completely customizable. :)

    April 30, 2019 @ 2:13 pm

  4. White labeling is one of the reasons I wanted to check you out. I like being able to access from my phone too. I’m VERY excited to try courses as I have several ready to go. I also like the “touch” between sessions. So far so good.

    January 19, 2020 @ 8:29 pm

  5. Cindy

    How do you customise how CA looks?
    The CouchReclinable layout above looks totally different than what my CA looks like.

    May 6, 2020 @ 3:52 am

  6. Morgan

    Hi Cindy,

    Yes, indeed – this blog post is at this point 7 years old, so with updates to the system in the last 7 years yours will certainly look different!

    Go to Settings >> System >> Branding to set the branding and customization.

    Let us know if you have further questions!

    May 14, 2020 @ 1:03 am